In Detail with Winton Churchill

The book is “Email Marketing for Complex Sales Cycles” and the sub-title is “Proven Ways to Produce a Continuous Flow of Prospects and Profits with Effective Spam-Free Email System.”

My name is Winton Churchill and yes, that is my real name...there is kind of a long story about my name and rather than include it here I’ll give your readers this link so they can read the full story if they are interested: http://www.churchillmethod.com/name.html

What inspired the book?

I do a lot of speaking to small business owners on the topic of growing their business. In particular, my talk about email marketing has been very popular. I got a lot of appreciation for demystifying the concepts and putting them into plain language most business owners and executives could understand. When audience members asked me if I could recommend a book on the topic, I couldn’t find one that explained this stuff in business terms for the non-technical person...so I wrote it!

What makes this book special to you?

I had my first email address in 1980...so I was using email a good 10-15 years before most of the people on the planet even knew what it was. I also knew how effective it could be to build relationships and trust. I am glad to be able to bring that expertise to a large audience with this book.

What makes this a book that other people MUST read and WHY?

Prospects want to get to know the businesses they buy from even more than in the past. Companies are starting to recognize that the quality of the LONG TERM relationships they have makes for better sales, more profit and a better run company. Email is the best tool to build, strengthen and extend that relationship. Spam is a big problem today and many have turned away from email marketing because they incorrectly confuse it with spam. As spam prevention improves email will continue to get even more effective if done right.

What people NEED to read this book and WHY?

Anyone who touches sales in a company must understand this medium. In our consulting practice we typically work with the CEO, VP marketing or VP sales to design and implement effective email strategies. As your competitors begin to understand and use email, they have a discernable edge over your business if you don’t have a similar program. They can reach prospects more frequently, for less money and with greater impact than you can. If they pull ahead of you it will be very difficult for you to recover that lost ground.

We also find a lot of sales executives reading this book. Their companies frequently have “glossy brochure” sent out as email campaigns that are largely ineffective. They want sales leads and to build sales relationships. By applying some of the principles in this book they can improve the speed with which they build relationships and close deals.

What sparks your creativity? Any tips to help others spark their own creativity?

My creativity is sparked by the challenge of helping a client take their product or service and turn it into a successful marketing campaign. We find those campaigns can run for months to years because it really speaks to their prospects in a way that their competitors don’t.

When I am wrestling with a challenge like this, I like to immerse myself in as much data as I can dredge up. I talk to customers, past clients, prospects, internal people and when I am drowning in information for a day or 2 I begin to get tiny insights about some aspect of the problem. The insights build into a solution almost the way you would put together a puzzle.

What has been the biggest stumbling block in your writing? Can you share some tips to help others get past similar problems?

Time is the biggest problem. I run a business. I have to deliver services pretty much every day of the week. We are creating campaigns, meeting deadlines and pushing projects through our process. It is hard to get the time to write. I started with transcripts of talks I’d given and began organizing and refining from there. It was important to me that the book has a conversational tone so the editing process leaned towards readability. The process worked well.

I would recommend any author who gets stuck from time to time exploit dictation and transcription as a great way to get the ball moving.

What I like about working from transcripts of presentations is that they already have an organizational “backbone.” The more organized your comments, the easier it is to move forward with transcripts.

What do you think motivates people to become authors? What motivated you to get into this unusual industry?

I think people become authors because they recognize they have a vision or perspective to bring into the world that is better and/or different than what they have seen before.

Tell me about the most unusual things you have done to promote any books?

It was accidental...I was traveling to Chicago sitting in an aisle seat. I was preparing to give a talk and wanted to refer to something in my book. To make sure I quoted the information exactly as I put it in the book, I whipped out the book and started flipping through the pages to find my reference. The guy sitting on the window saw the book and asked me about it. I told him I was the author. Turns out that he owns a business and wanted my consulting advice.

NON FICTION - Why are you the BEST person to write this book? What in your background or in your research makes you qualified to do justice to this topic?

There are a lot of good books about email out there but the complex sales cycle gets neglected. The things that work for selling toiletries through an online catalog site are completely wrong for say an engineering consulting firm that has to build trust and credibility before their prospects buy.

I have been using email in the complex sales cycle for over 20 years...long before most of your readers even had email address. I had the good fortune to work for companies like Apple before they were a household name, and other great companies like Oracle, Sun Microsystems and Spinnaker to name a few. I am very measurement oriented and have seen thousand of testing results in thousands of marketing campaigns and I know what works in certain situations and what doesn’t.

Everybody has an opinion about what will work, but at the end of the day, the number will tell you what really works.

NON FICTION - If a potential reader thinks that your book wouldn't interest them, what would you say to convince them to buy? I'm thinking something better than "It's the greatest book ever." Give me something more specific :)

If they have any responsibility for a business this is an essential process to understand. To me this is like the early days of the telephone, automobile or electric light. Many people thought it would be a passing fad. It’s not. In fact it is looking more like the aorta of the business in 5 years... and if your aorta isn’t up to snuff your business will almost certainly perish.

NON FICTION Is there a way to tie your book topic to current events? If so, tell us about how you could do that. I have a blog to feature information and examples about tying books into current events that might be a good place for you to promote your book.

Yes, certainly the economic crisis with the stock market problems and bailout of Wall Street are top of mind. The story doesn’t get much bigger than that. As the economy reels, those without an effective, trust-based email relationship with their prospects and clients will be at a tremendous disadvantage. They will have to spend more in media that are not as effective as they once were. A bigger problem is that businesses become distrustful of new relationships during economic hard times. The organization with the trust-based email relationship has already figured out how to inform, educate and delight their prospect and client base. It is very hard competitively to catch up.

If there's anything else you would like to share, this is the time and place.

If you don’t have a list of customers, clients and prospects who appreciate the information and insight you are able to provide them, you will become increasingly irrelevant and your business will die a painful death. You can transform that possible future by getting serious about building your business on the quality and delivery of informative and educational information.

Thank you for visiting with me and in closing, give us your website address and a link to order your book.

For more information, visit www.churchillmethod.com. Visit www.virtualblogtour.blogspot.com for the most up to date information. His full tour schedule is posted at http://virtualblogtour.blogspot.com/2008/06/winton-churchill-email-marketing-for.html. Winton Churchill is offering a wealth of free gifts for every person that purchases his book Email Marketing. Visit www.churchillmethod.com/bookbonus for full details about how to download all of these free gifts.

The Forbidden Daughter by Shobhan Bantwal

I'm very glad to be hosting Shobhan on the first day of her virtual blog tour with Promo 101 Virtual Tours. She has a writing style that I think you will like and she isn't afraid to tackle the hot button topics. Read on to learn more about Shobhan Bantwal and The Forbidden Daughter.
What inspired the book?

A deep interest in women’s issues combined with the love of fiction inspired me to write a book about gender-based abortions in India. I had an opportunity to bring awareness to the issue by weaving it into a story of romance, intrigue and drama.

What makes this book special to you?

It allows me to voice my opinion on a social issue in a highly creative way. If I had written a non-fiction book on the subject, it would have been boring for me to write and very few people would have read it. A novel is a way to reach a broader audience.

What makes this a book that other people MUST read and WHY?

Many Americans, although aware of the general societal patterns of other countries, very rarely know about the more subtle social issues, both good as well as bad. THE FORBIDDEN DAUGHTER will provide them a rare glimpse into a culture that remains very private about certain negative elements.

What sparks your creativity? Any tips to help others spark their own creativity?

Daily newspaper and TV stories are a great source of creativity. For some odd reason, driving on the highway seems to trigger it for me, but sitting in front of a computer makes my creativity plunge to zero.

What has been the biggest stumbling block in your writing? Can you share some tips to help others get past similar problems?

My biggest stumbling block is my lack of computer savvy, which hinders my ability to use the Internet to optimum capability. Amazon optimization, blogging, chat room discussions, etc. are not something I can utilize for promoting my book mainly because of my inability to use technology.

What do you think motivates people to become authors? What motivated you to get into this unusual industry?

I believe people become authors because of their deep love for expressing their ideas and opinions to others. It is a way of communicating, by being a storyteller and narrator. For myself, my motivation was to acquire a hobby that would keep my mind alert and provide an outlet for my active imagination and creativity. When I took up creative writing, I had not really dreamed of being a published author, but as I wrote more and more, my ambitions expanded.

Tell me about the most unusual things you have done to promote any books?

I honestly wish I could think of something unusual to do, “outside the box” as they say, but so far I have done only the most traditional things.

FICTION - If there is a setting, tell us how you decided on that setting and what you did to create a complete and vivid setting for your readers?

I like a small town atmosphere, like the kind I grew up in, so I created a fictitious small town that is very similar to the town I was raised in. It made the visualization much easier, without having to struggle to build a new one. The descriptions came easily and the culture of course is latent to me, so that was not an issue.

FICTION - What inspires you about the hero or heroine in your book? What makes them memorable for the reader? What motivates the hero and/or heroine? You can include information about both if you want.

Both my hero and heroine are people of strong convictions and generous natures, and they act on them without regard for tradition or personal gain. I find that very inspiring. Their strength and ability to fight and survive, and even win in the face of adversity is what makes them memorable. The main motivator for my heroine is the need to protect her children at any cost. The hero is motivated by his inherent desire to be the ideal doctor – help people in trouble.

FICTION - Is there a villain or something that causes friction in your story? Tell us about what or who it is and how that contributes to the story. Any details about conflict and friction is good information to know.

The obstetrician who first suggests an abortion and later resorts to more serious crime is the one who first introduces friction in THE FORBIDDEN DAUGHTER. There are secondary villains who augment the main villain’s deeds with their in their own twisted way. They all serve to add tons of friction that lends plenty of action and drama to my story.

For more information about Shobhan Bantwal’s virtual tour, visit – http://virtualblogtour.blogspot.com/2008/09/forbidden-daughter-by-shobhan-bantwal.html

The Forbidden Daughter can be ordered at: http://www.amazon.com/Forbidden-Daughter-Shobhan-Bantwal/dp/0758220308

You can visit Shobhan Bantwal at her website – www.shobhanbantwal.com

In Detail with Susan Wingate

We kick off Susan Wingate's virtual book tour with her visit In Detail with Nikki Leigh. Let's see what Susan wants to share with us...

Tell us the book title and your author name.

The title of my latest release is “Bobby’s Diner” and I’ve used my real name as the author name. I’ve used my real name because I’m not trying to identify myself with any one genre at this stage. If I, say, take off on a tangent and decide to write erotica, I may at that point use a pseudonym but until then, I’ll continue to write under my real name.

What inspired the book?

I dreamt the first sequence, the one where Georgette, the main character and narrator of the story, arrives in the fictional town of Sunnydale, Arizona. The actual dream sequence is the one of her hitching a ride with the skanky truck driver and then her walking the rest of the way into town.

What makes this book special to you?

This book is special to me for a number of reasons, most of which because the title character, Bobby, is designed (physically anyway) after my husband, Bob. Note the similarity in names? Ha! It’s a special book also because it’s my second novel. Sometimes I think the second novel can be a little more daunting than the first because you say to yourself, “Okay. Was that first one a fluke or can I write another one?” Plus, for me, I had help on my first. Close to the end of my first novel, “Of the Law,” Michael Collins began mentoring me. I give credit to him for helping me with the completion of my first novel. I don’t think I could’ve done it without him. He made me think of writing as a job, not a hobby.

What makes this a book that other people MUST read and WHY?

Well, this story is about tolerance and one woman’s yearning to find a place for herself in this world. I think both themes are universal, quite profound and astonishingly relevant in today’s world.

What people NEED to read this book and WHY?

You know, I wrote this book with a very intentional light voice because of its profound theme. Any person other than Georgette telling the story just wouldn’t have worked. She’s this sweet gentle soul who can talk to just about anyone – young or old, man or woman, rich or poor – she seems to be quite the chameleon and is why the story is successful. So, to answer your question, I think the story is intended for any person who wants to hear its message.

What sparks your creativity? Any tips to help others spark their own creativity?

I love answering questions about writing. My answer to this question in particular might be of interest to writers who sit in front of their computer or typewriter or pad of paper (whatever) and find it tough to start knocking out words. What I do is this, I like to bandy around with poetry in the morning to oil my writing muscles. Poetry gets to the nuts and bolts of writing, by its very nature. It doesn’t have time to screw around. So, before I get into my story du jour I write a few poems. But then sometimes if something comes to me whether in a dream or other creative state of consciousness – you know it’s like hearing a doorbell go off in your head – then I get it down to paper. It can happen anywhere too which can be very inconvenient like when you’re driving the car. That’s a real pain in the butt because you have three choices: to let the idea go, to stop driving or to scrawl it out on whatever you can find with one hand while you’re cruising down the road with the other – it’s a real pain indeed.

What has been the biggest stumbling block in your writing? Can you share some tips to help others get past similar problems?

Patience. That’s my biggest problem. Oh, sure, I could say I have an almost compulsive tendency to, oh, I don’t know, end sentences with dangling prepositions, say. But, honestly, anyone can learn to write – I believe that with all my heart. What we have to do is to get out of our own way. Patience is not one of my virtues, unfortunately. I want everything to happen right away and in this industry, well, that’s just never going to be. So, if I begin to feel impatient about some submission or something, I just start writing something new and try to forget about whatever I was being impatient about. Is that a run-on sentence… oops. Maybe another stumbling block – just kidding. But, patience or the lack thereof is my problem. I’d have to say I could use a bit of meditation for learning patience.

What do you think motivates people to become authors? What motivated you to get into this unusual industry?

Boy, you’re right there, it IS an unusual industry, isn’t it? Okay, I’ll talk to the first part of this question – what motivates others to write? Well, statistically, “they” say that approximately 85% of people, um, everywhere want to write a story or have a book inside them. I don’t know how “they” come up with that statistic. I can’t imagine “they” are interviewing every living being on the planet so all I can do is answer this question based on what I’ve observed. When I teach writing classes, my students seem to want to tell either wildly imaginative stories that are derived from their creative well or they want to tell a story that actually happened to them. So, I believe from a long time ago, I’m talking caveman times, people have been telling stories “around the proverbial campfire” in one form or another. It’s what we do. Think about it, even in the Old Testament, we had to have a rule instructing us not to lie, for goodness sake. I think it’s borne in us to tell stories.

Now, another aspect to this question is my observation of others who are not writing students and who know I’m a writer or find out that I am upon meeting me. Inevitably, most people tell me they have a “great idea for a novel”. Sometimes they even go so far as to say, “You can use it if you want.” Isn’t that generous? People just love stories - to tell stories and to hear stories and to read stories.

Tell me about the most unusual things you have done to promote any books?

I’m not sure if this quite fits but it’s really the only unusual thing I’ve done to promote myself as a writer. I wanted to teach writing at a workshop and part of the process was to make available your current titles. Well, at the time, I had not a one! So, to get the application to them in time, I made something up and then created a book after the fact with my short stories, essays and poems. That book actually sells quite well and is called “Ravings of a Mad Gentlewoman.” You can find it on Amazon.com. I got it printed and marketed before the due date on books for that particular conference. Isn’t that naughty of me? Oh well, you do what you must in this crazy industry. Self-promotion is a HUGE part of it. I believe it was James Patterson who was a marketing man before he became the world-renown author he is today. He had the promotional smarts working for him well before he made his move into writing.

FICTION - If there is a setting, tell us how you decided on that setting and what you did to create a complete and vivid setting for your readers?

Of course there’s the diner where most of the action occurs and making a vivid setting there was accomplished by adding the sights, sounds, smells, tastes and textures found within a diner. But, the desert - its desolation and heat, its unique flora and fauna - is most prevalent in the opening scene making it more vivid by contrasting it between cooler climates.

FICTION - What inspires you about the hero or heroine in your book? What makes them memorable for the reader? What motivates the hero and/or heroine? You can include information about both if you want.

Georgette is human. She’s afraid and damaged goods. She’s honest with others but then lies to herself. She’s good with a touch of bad. She’s just a fully-rounded person who is trying to make a go of her life, trying to keep her head above it all under some extreme circumstances. I think she’s a great person.

FICTION - Is there a villain or something that causes friction in your story? Tell us about what or who it is and how that contributes to the story. Any details about conflict and friction is good information to know.

It’s always easiest to write when there’s a clear-cut villain but there is no one clear-cut villain in “Bobby’s Diner.” Georgette is pitted against Bobby’s ex-wife, Vanessa, and their daughter, Roberta, but I can’t talk about them as if they were bad or acted badly in order to hurt Georgette. They, too, are just trying to live in a small town with the widow of Bobby. They’re all acting accordingly feeling embarrassed and hurt, humiliated and jealous – the way anyone else in the same situation would act. It’s a method of pitting good against good. I think pitting good against evil makes it easy for the reader to figure out what will happen. In this story, we’re usually taken off-course and diverted to some other part of the characters’ lives. Or, at least, I hope that’s what happens for the reader. Another more express point about conflict and friction is that it’s the scenes and situations that create the conflict as well as the characters in them. The inherent conflict in “Bobby’s Diner” is both women, Georgette and Vanessa, are left with half the interest in Bobby’s Diner to run together. Now, if ever a story built immediate conflict into it, I believe this is one does.

Thank you, Nikki, for hosting this interview. What a wonderful blog and fabulous list of books and writers you have. Kudos! –Susan Wingate.

For more information -

Website Address: http://www.susanwingate.com

Primary Blog Address: www.susanwingate.blogspot.com

E-book can be ordered at: www.ebooksonthe.net/catalog/eBooks_Catalog_NewBooks2.html

For more information about Susan Wingate’s virtual book tour and her full schedule at http://virtualblogtour.blogspot.com/2008/08/bobbys-diner-by-susan-wingate.html

In Detail With Dave Richardson

Tell us the book title and your author name.

When I first wrote the book in 2002, I titled it, “An Old

Helicopter Pilot Remembers Vietnam”. It was my eldest son, David, who brought the POD concept to my attention. He also encouraged me to change the title as he felt it was a bit ‘stodgy’. I tried various combinations until I hit on “Vietnam Air Rescues”. I used my own name, rather than a pen name.

What inspired the book?

My 2^nd son, Craig, (I have 4 sons), had tried for years to get me to put down in writing the stories I had related to them regarding my Vietnam experiences. (Incidentally, he has followed somewhat in my footsteps by becoming an Army helicopter pilot who served in the Panama incursion as well as Gulf Wars 1 & 2. He did Medevac [the Army version of rescue] in Panama and Gulf War 2. By the way, I have forgiven him for being in the Army instead of the Air Force!)

I resisted his efforts until I received a preliminary account of the ‘Streetcar’ rescue by Kenny Fields, the last guy I rescued. I thought it might be fun to write a counterpoint narrative, telling the story from my point of view, and found it to be enjoyable.

That was when Craig and I began working in earnest on the project—I wrote the narratives and supplied the photos, while Craig did the maps and supporting documents.

All of my sons, David, Craig, Eric and Mark plus my wife, Kaye, have participated in one fashion or another during the creation of this book.

What makes this book special to you?

It brings back a time when I was able to make a difference in the lives of a few other people.

What makes this a book that other people MUST read and WHY?

I tried to be both factual and dispassionate in my storytelling. Many people have very different conceptions of the Vietnam War, both positive and negative. I was involved in the effort to save American lives, without regard to politics. I hope people will read about this and perhaps get a new view or slant on what went on—this time from a positive view.

What people NEED to read this book and WHY?

Both those who lived through the Vietnam years and those who new only know about it from history books.

Surprisingly enough, a lot of females have been fascinated by this book. I would have thought it would appeal mainly to males, but that doesn’t seem to be the case. Several women have commented that it has allowed them to take a peek into what happened to their father or husband.

I did not keep a diary while I was there, so I wasn’t able to give a day to day account of my experiences. What I tried to do, and what some people have said they find fascinating, was to record the bare facts and avoid any hyperbole, while still communicating the details of rescue operations.

What sparks your creativity? Any tips to help others spark their own creativity?

In my case, there was little creativity involved, as these are tales of what actually happened to me in a manner that is burned into my memory.

In my case, I had constant support and input from my wife and all four sons, who encouraged me and occasionally prompted me to include tidbits I might have forgotten to include.

What has been the biggest stumbling block in your writing? Can you share some tips to help others get past similar problems?

Motivation, motivation, motivation. I initially wrote this as a bit of private correspondence to my sons, then expanded it to the general public when it became obvious there was some interest.

As I mention in my ‘Note to the Reader’, this is the 5^th edition of basically the same work. Each time, I had to consider to whom I was now writing. This affected not only what I included, but how I phrased it.

What do you think motivates people to become authors? What motivated you to get into this unusual industry?

See answer to 2^nd question.

Tell me about the most unusual things you have done to promote any books?

To date, my promotion has been limited to speaking to churches, civic clubs and historical societies.

One bit of advice I received, which I believe has been of benefit, was to make bookmarks advertising the book and give them away. This has seemed to work quite well.

NON FICTION - Why are you the BEST person to write this book? What in your background or in your research makes you qualified to do justice to this topic?

Because I lived it. Others, even those who also performed rescues, who might attempt to create a similar book would, of necessity, come up with a completely different type of book.

This is because of the personal experiences involved. I was startled recently to have another rescue pilot confide to me that he had admired the way I did things and had attempted to pattern himself after me. I would never have imagined anything like that. It is totally amazing how each of us affect the lives of others without realizing it.

NON FICTION - If a potential reader thinks that your book wouldn't interest them, what would you say to convince them to buy? I'm thinking something better than "Its the greatest book ever." Give me something more specific :)

This is a book that is more about saving peoples lives than war itself. I would encourage them to read a single rescue sequence to see if they found the descriptions interesting.

I knew that not all my readers would know about or remember the background of the Vietnam War, so I put in a section detailing my impressions of how and why we, as a country, became involved.

For the same reason, I included a background of life as a Jolly Green pilot and a bunch of anecdotes not directly related to rescue itself.

My hope was that even those who were vehemently opposed to the war would find something interesting they could relate to.

NON FICTION - Why does the topic of your book interest you? Why would it interest potential readers? Give us a hook to reel in new readers.

I think most people are intrigued by ‘how it really was’ stories. The Air Force rescue portion of the Vietnam War, for some reason, has been mostly overlooked, so this is something new for most readers.

It interests me because I was there and experienced all the various incidents described.

Others, I think, find themselves fascinated by the lengths our country went to in attempting to rescue those in harms’ way.

NON FICTION Is there a way to tie your book topic to current events? If so, tell us about how you could do that. I have a blog to feature information and examples about tying books into current events that might be a good place for you to promote your book.

Not directly. The war in Iraq comes to mind, but that is a totally different episode. The strictly military offensive warfare part is long over and even when we were engaged in active bombing campaigns, there was not then and is now no current correlation.

If there's anything else you would like to share, this is the time and place.

I appreciate your efforts to assist me in the promotion of my book.

Thank you for visiting with me and in closing, give us your website address and a link to order your book.

For anyone who would like to take a look inside the book, I compiled a "sampler" which gives you excerpts from the book and the entire first rescue along with pictures from the book. To download your free sampler - visit www.nikkileigh.com/var/htm

Website: www.vietnam-air-rescues.com

Order link: http://www.amazon.com/Vietnam-Air-Rescues-Dave-Richardson/dp/1434891348/

We've posted an excerpt from the book to share Dave's first rescue - visit http://virtualblogtour.blogspot.com/2008/08/sample-for-you-rescue-1-vietnam-air.html

Feel free to ask questions or leave a comment at every stop on the tour to increase your chances to win a copy of this exciting book. For full details about Dave's tour and to see the schedule - http://virtualblogtour.blogspot.com/2008/07/vietnam-air-rescues-author-dave.html

In Detail with Jim Musgrave

Tell us the book title and your author name.

The President’s Parasite and Other Stories, by Jim Musgrave

What inspired the book?

My imagination.

What makes this book special to you?

It’s my inner reaction to the eight years of the Bush administration.

What makes this a book that other people MUST read and WHY?

It’s a book filled with stories that are authentically original, and they will make readers think deeply about certain issues.

What people NEED to read this book and WHY?

I suppose people who have restricted their reading to non-fiction or to only novels should read this collection. I believe my stories will shake something loose inside the reader so that he or she will react to something other than coffee in the morning. In addition, my readers should be adults with open minds. To coin an expression from my generation, they should get ready to have their minds “blown away”.

What sparks your creativity? Any tips to help others spark their own creativity?

Besides coffee? Ah yes, I know what you mean. I believe we are all creative in our own ways, but the writer in me suggests to other writers that they attempt to tap into what Carl Jung called the “Collective Unconscious.” Thus, the writer is able to literally become any character and any scene that has ever existed, now exists or will ever exist in the future. That’s about the full gamut of fiction, isn’t it? Historical, contemporary and science fiction and/or fantasy, and all the genres in-between, are all available to the creative writer. This is what I believe truly enlightened folks like Jesus, Gandhi, Mohammad, Sister Theresa and Gautama Buddha called “compassion.” It is the creative ability to “feel” the complete passion or sensory experience of others.

What has been the biggest stumbling block in your writing? Can you share some tips to help others get past similar problems?

My ego. In other words, when I can’t “kill my darlings” I kill the story. "Killing your darlings" is what many writers call deleting paragraphs, scenes, and even chapters that they've spent hours creating--all for nothing, they often believe. But a writer who can't stomach killing any of his or her darlings is not focusing on the big picture: his or her story as a whole. You may hate cutting scenes that are hilarious or poignant or suspenseful, but to be a good writer, you must do exactly that. If anything that you've written, no matter how beautifully, doesn't move your story along, it will bog your story down. By saving your "darlings," you might be killing your story.

What do you think motivates people to become authors? What motivated you to get into this unusual industry?

Besides coffee and insanity? I really can’t speak for others, but I wrote to keep from going nuts. Writing has, in many ways, saved me from depression, taught me what is really important in life, and given me the will to go in, not necessarily in that order. I often tell people to read the poet Ranier Maria Rilke’s “Letters to a Young Poet” in order to truly understand what should motivate a writer. After reading these letters, I often believe it is good that I’m finally old enough and wise enough to start writing.

Tell me about the most unusual things you have done to promote any books?

I have been interviewed on radio in many states, and it was a great experience fielding questions from people (many of whom had not read my book). It taught me humility and understanding of the other person’s perspective.

Why are you the BEST person to write this book? What in your background or in your research makes you qualified to do justice to this topic?

If a potential reader thinks that your book wouldn't interest them, what would you say to convince them to buy? I'm thinking something better than "Its the greatest book ever." Give me something more specific :)

Why does the topic of your book interest you? Why would it interest potential readers? Give us a hook to reel in new readers.

Is there a way to tie your book topic to current events? If so, tell us about how you could do that. I have a blog to feature information and examples about tying books into current events that might be a good place for you to promote your book.

Thank you for visiting with me and in closing, give us your website address and a link to order your book.

My blog: http://efraimzgraves.wordpress.com/

Order the book: http://www.contempinstruct.com/books/product_page/full_page/ec1.htm

SPECIAL NOTE --

Now you can download a sample of the stories from my new collection to see if you want to buy. Note: You must have Adobe Acrobat Reader installed. Click the link below to get your copy of this sampler and get excerpts from each story in The President's Parasite -

http://efraimzgraves.wordpress.com/2008/07/12/new-download-sampler-from-the-presidents-parasite-and-other-stories/

In Detail With Mirella Patzer

Mirella Patzer is touring the blog-o-sphere this month to share information with people about her book - Bloodstone Castle. Today we'll dig into the details about Mirella and Bloodstone Castle...

Tell us the book title and your author name.

Hello, my name is Mirella Patzer and the title of my novel is Bloodstone Castle.

What inspired the book?

After years of research and writing a novel about the 10^th century, I needed a diversion, one that would release me from the confines of sticking to the facts and which would allow me to let my creativity run free. Bloodstone Castle is the result.

What makes this book special to you?

This book is special because it is the first novel that I created from start to finish. The characters, the castle, the plot,

it is all developed from my imagination. The only thing that is not fictional in the novel is the locations – Genoa, Portovenere, and Savona are actual locations in Italy.

What makes this a book that other people MUST read and WHY?

I worked very hard to give people something different than the usual romance novel. I wanted it to be suspenseful, mysterious, funny, and full of new ideas and scenes. I added a bit of the odd and unusual too. I wanted it to be a unique experience, a novel away from the mainstream historical romances.

What people NEED to read this book and WHY?

Bloodstone Castle is meant to be pure escapism and fun. I want the book to entertain, to allow my reader to escape life’s little stressors and discover a new heroine, a new hero, and an exotic setting.

What sparks your creativity? Any tips to help others spark their own creativity?

There is inspiration everywhere – on tv, in persons we know, in books we read. I often stumble on a tidbit of research that sparks a new idea for a novel or a scene I can put my characters in. Or I sit and watch a movie that makes me think about my own novels. Many times, I dream at night about my characters and in the morning, I have a new idea.

What has been the biggest stumbling block in your writing? Can you share some tips to help others get past similar problems?

Work / life balance is what I personally always struggle with. During the day, I care for my 2 year old grandson while my daughter is in law school. When he naps, or before he wakes up in the morning, or after he goes to bed at night is when I manage to get to work on my email and blogs, or write book reviews, or work on promoting my novel. On the weekends, I try to focus on working on my current works in progress or focusing on critiquing the work of fellow authors who belong to my critique group. It is a daily struggle but I have found keeping to a basic schedule such as what I’ve described immensely helpful. Keep aside time to write, no matter how small. For me, at this stage of my life, writing occurs on the weekened.

What do you think motivates people to become authors? What motivated you to get into this unusual industry?

I never aspired to be a writer. And to make matters worse, I never believed I could write even though I’ve been an avid reader all my life. It wasn’t until the mid 1990’s when I learned about my family’s history during World War II that the spark to write was born.

The Battle of the Moro River occurred on my grandfather’s vineyards in Italy. Hundreds of Canadian and America soldiers died there. My mother and her family lost everything because of the German occupation of their tiny town. They survived by living in caves throughout the battle and for eight months afterward while they tried to rebuild their bombed home. So before I can write this story, I need to walk that land, breathe the air in that cave, walk the past the grave stones of the Moro River War cemetary to honor the soldiers who lost their lives on my family’s vineyards. Only then can I do justice to my mother’s story. In the meantime, I hone my skills and practice my art by researching and writing my current works in progress.

Tell me about the most unusual things you have done to promote any books?

I have learned a lot about promoting books. The funnest experience I had was working with seventeen other Italian Canadian women to promote our book, Mamma Mia: Good Italian Girls Talk back. This was a sometimes sad, sometimes humorous anthology about growing up as Italian Canadian women. We fed the masses with espresso coffee and cookies. We invaded every Chapter’s store within the vicinity of where we lived. We held a book launch at Pier 21 to honor the immigration experience our parents endured.

I’m also learning to blog, to create websites, and to join writer’s groups and reader’s groups. I’ve also learned to make a book trailer. Now, I’m learning about virtual tours. I spend hours every day updating information, blogging, writing book reviews, and working hard at participating in the writing community in any way I can.

I think I must be doing something right, because the local media is contacting me this time, and not the other way around. Who says hard work doesn’t pay off?

FICTION - If there is a setting, tell us how you decided on that setting and what you did to create a complete and vivid setting for your readers?

When I decided to write an historical romance, I didn’t have a plot in mind. I wanted to set my story in Italy because of my Italian heritage. And I wanted the story to be centered around a castle. A Google Image search for Italian castles provided me with a picture of a castle in Portovenere. As I began to develop the plot, I researched the vicinity of Portovenere and I included Savona and Genoa into the story.

FICTION - What inspires you about the hero or heroine in your book? What makes them memorable for the reader? What motivates the hero and/or heroine? You can include information about both if you want.

Both the hero and heroine understand their duty and responsibility to their family. Both Amoro and Morena have loving family backgrounds with positive relationships with their parents. It is the outside influences and people that bring conflict in their lives.

My hero, Amoro, knows he will be duke of Genoa one day and when his father is murdered and he learns his father’s last wish was for him to marry the daughter of their family’s enemy, Morena. Even though Amoro feels honor-bound to grant his father’s wish, he makes the best of the situation and does his best to win her heart and make it a love match. He treats people fairly and with dignity. I admire that quality in people.

Morena is also a woman raised to do her duty. Her mother died in childbirth so her father doted on her. Despite Amoro’s attempts to convince her otherwise, she struggles with abandoning a betrothal agreement entered into by her father with the villain. She is willing to sacrifice all to protect Amoro, her true love.

FICTION - Is there a villain or something that causes friction in your story? Tell us about what or who it is and how that contributes to the story. Any details about conflict and friction is good information to know.

The villain in my story is Duke Ernesto of Savona. He is the spoiled son of an impoverished duke whose gambling habits force him to take extreme action. Ernesto is pure evil and his deeds create most of the tension from start to finish in my story.

~*~

The Complete Tour Schedule – http://virtualblogtour.blogspot.com/2008/05/mirella-patzer-virtual-book-tour.html

During the tour, we encourage people to visit each tour stop shown on the schedule. Each comment on any of the tour stops is an entry in the book giveaway. Several copies of Bloodstone Castle will be given away at the end of the month. One will be given to the “best” comment, one for the “most unique and relevant” question. In addition, the blog host where the winning comments were posted will also win a copy of the book. So, visit Mirella, learn more about Bloodstone Castle and post comments. Mirella looks forward to getting to know her readers.